The first school holiday of the year, February half term, is soon to be upon us and it’s the earliest chance for families to get away and escape the winter blues. Likewise, it is the first opportunity for hotels to impress families and make a good impression.
February half term will run on the week commencing Monday 19th February. Whether it’s a full week in Newquay or a long weekend in Manchester, hotels need to be prepared. This year it is set to be a busy one for hotels as more holidaymakers opt for the UK breaks.
Domestic holidays increase
Due to many factors, domestic holidays or ‘staycations’ have had a very positive few years, this demand for holidays in the UK is expected to continue into 2018, too.
Last year saw 72 per cent of people taking a UK break. The amount spent on holidaying at home also saw a six per cent increase on the year previous, rising to a record £7.9 billion. The popularity of UK holidays looks set to continue with ABTA research suggesting that 66 per cent planning one this year, according to ABTA research.
It is important for hotel owners to be aware of the trend and make improvements to their facilities and services so that domestic holidaymakers choose their hotel for their break.
Hotel renovation needs
If a hotel ignores or doesn’t renovate as soon as it appears necessary, it runs the risk of leaving customers dissatisfied and receiving bad reviews. Does your hotel have paint chipped on the walls, bathrooms that are outdated or furniture that is worn? If these apply, it might be time to renovate your hotel.
By general rule of thumb, hotels should renovate their facilities every three to five years to prevent from appearing outdated. With the February half term approaching and an influx of domestic holidays incoming in 2018, it can be wise to freshen up your hotel before the rush.
Renovation can be a daunting word for hotel owners as they generally associate it with closure, but if little bits are continuously improved, there is little need for any downtime.
Refreshing hotel furniture
If the furniture in your hotel’s reception, bedrooms or eating area looks like it needs a refresh, Trent Furniture’s hotel furnishings include every type of décor you are trying to achieve.