Yes, it’s that time of year again. It does come around quickly, doesn’t it?
On Sunday 18th June, families across the country will be looking for a place to spend time together on Father’s Day. And for pubs, the day is a great opportunity to earn extra profit.
Pubs represents an age-old fatherly connection, and are often the venue of choice for spending Father’s Day. There’s no reason why the day can’t be one of a pub’s busiest, but it's only achievable if the pub prepares well and gives locals a reason to visit.
So, what ideas are there to attract more visitors?
Beer
This goes without saying, right? Well, it should. A selection of cask ales that are properly served will go down well with most dads. For brownie points, remember to have a couple of beers from local breweries.
You don’t want to eliminate fans of other drinks though, so how about creating a specially designed Father’s Day cocktail, available for one day only?
Outdoor games
Outdoor games can release the competitive spirit engrained in dads. If you have a large outdoor space in your pub you might be tempted to use it by creating dad vs children games.
Entertainment
If the dad is a golf or cricket fan they won’t want to move from the TV. Father’s Day falls on the same day as the US Open and the ICC Champions Trophy finales. If your pub has screens and a license be sure to keep your screens occupied with the sport. Even if it’s just on in the background.
Barbeque
It’d be a shame to waste that sunny weather (finger’s crossed) and nothing says fatherly activity like a barbeque. Burger and a pint deals are a great way of maximising profits. Plus, you’ll have a pub full of dads itching to help do the cooking!
Sunday roast
Perhaps as an alternate option for guests, you could have traditional Sunday roasts. Sunday roasts are always a popular choice and a Sunday roast in a pub. is the epitome of Britishness.
Outdoor pub furniture
If the sun is shining, families will flock out to beer gardens. This could potentially be one of the first summer events of the year where your outdoor furniture will be tested.
Make sure it has been stored well maintained and has remained in good condition before you find out too late. Trent Furniture has a range of affordable outdoor furniture that is ideal for pub gardens.