Pub furniture, as we often point out, has to be very versatile to accommodate different sizes of group, different ages of customer, and so on.
But making sure some of your pub furniture is accessible to individuals with mobility problems could allow you to tap into a sizeable market of elderly drinkers, while also providing those customers with somewhere to socialise outside of their own home.
Figures from Mintel reveal how the over-65s continue to drink regularly, whereas many of their younger counterparts have adopted a more moderate approach to alcohol in light of government 'responsible drinking' campaigns.
The consumer analyst found that 18% of over-65s drink on a daily basis in their own homes, compared with just 11% of 18 to 24-year-olds and only 8% of those aged 45-54.
Over the past year, 25% of Britons say they have cut back on drinking outside of their home, and an even greater 26% have cut back on the amount they drink at home.
The difference between the two figures is small, but may still be an indication of how the additional benefits of going to the pub, such as the social aspects and simply the change of scenery, have meant some people still go out to drink despite cutting back at home.
But it is in the older demographic that the greatest potential may be found for any venue whose pub furniture is suitable for customers who might find it difficult to lower themselves into a seat or climb on to a tall bar stool.
Classic wooden pub furniture can be the ideal compromise for this; it does not look out of place in a traditional pub setting, but often provides seating at a sensible height, and with a firm seat and straight chair back.
Jonny Forsyth, global drinks analyst at Mintel, said: "[The over-65s] were brought up to think that drinking every day in moderation was OK, and many have maintained this behaviour, especially as they retire and have more leisure time on their hands."
With the right choice of pub furniture, this represents a substantial possible daytime customer base to tap into, who may in turn benefit from the chance to leave their homes more frequently and meet their friends over a pint.