In this article we provide advice for landlords on creating the perfect pub garden which customers will love, and will keep your pub busy throughout the summer season.
This long winter of grey skies, gales and floods will eventually come to an end. Spring and summer will arrive, and with the warmer weather, thoughts will turn to the outdoors. There are few better ways to while away a warm afternoon or evening than in a pub garden or terrace, and more and more pubs are making better use of their outdoor spaces. What was once a patch of scrubby grass with a couple of wooden benches and a pile of old beer barrels stacked up in the corner has in many cases become a proper garden: comfortable, stylish and attractive. The best pub gardens will boost a pub’s revenue by attracting drinkers, groups and families – and ensuring that they stay for longer and spend more.
So what are the secrets of a good pub garden? Whether you are creating one from scratch, or improving an existing area, your space needs to look loved and cared for. Like any garden, a pub garden will benefit from good planting and pruning and maintenance. If you or your staff lack the time and expertise, you might want to hire in a gardening or landscaping company to do it for you. A good gardener will advise on what to plant, and where.
How green is your pub garden?
Paving or decking will smarten up a garden; be sure to keep these areas clean by power-washing or scrubbing them periodically. Grassy areas should be kept tidy and lawns cut regularly. Planters or tubs with greenery and flowering plants will bring colour and freshness. Small trees and shrubs, either planted out in the garden or in containers, will bring shade and greenery. These will need to be pruned regularly. Evergreen species such as olives give year-round greenery, while acers add spectacular colour in autumn. Pub-themed plants such as vines and hops will add colour and interest; hops grow vertically, so they will need a trellis or twine to grow up.
Herbal remedies - create unique drinks with herbs grown in your pub garden
Gin is an increasingly popular drink, with many new botanical varieties coming on to the market, and they go well with herb garnishes: these add colour, flavour and fragrance to a drink. So you could devote a corner of your garden, or some containers, to a “gin garden”: herbs such as mint, basil, rosemary and thyme are easy to grow in a sunny spot. Pimm’s, too, is improved with the addition of a sprig of mint or borage, both of which are easy to grow.
Create pub garden "zones"
A large pub garden can be improved through “zoning”, creating different areas for drinking, eating, or for different customer types, with different kinds of furniture: low sofas for the more relaxed areas, poseur chairs and tables for younger, cooler customers. Pergolas can help to delineate the different zones, while also adding visual interest. Vines or climbing plants can be grown on them to create dappled shade. Small trees or shrubs in containers can also help to mark out the different zones. Decorative bunting adds a festive atmosphere.
A bar that’s not far - the benefits of an extra pub garden bar
One of the drawbacks of a pub garden is that customers need to traipse back into the pub for each round of drinks – which then have to be carried back out to the table on a perilous journey. Many pubs are now installing an extra bar in the garden area; it won’t have quite the range of drinks as the indoor bar, but it will have the basics: draught beers and cider, wines, spirits and mixers. An outdoor bar could also offer jugs of beer and Pimm’s on tap, or special summer cocktails (alcoholic and non-alcoholic). Remember that white wine can go warm quite quickly, so bottles of white wine and fizz should come with a wine cooler and ice. It’s also worth bearing in mind that the craze for prosecco seems to be cooling; drinkers are turning to alternatives such as French crémant.
Food, too, can be prepared and served outside: pizza ovens and barbecues are popular. Pagers or mobile phones can be used to alert customers when their food is ready. Outside caterers can be brought in to provide food; if you have space, a van serving “street food” will bring in customers and create a buzz. In the evening, firepits bring warmth and light, creating a festive atmosphere.
Lights that are right for the night-time - how to light your pub garden
On the subject of light: this is vitally important. Outdoor areas need to be well lit, not least for safety and security reasons - but not flooded with light. Softness is the key. Strings of bulbs or fairy lights will create a magical atmosphere, while low-level lights will ensure that walkways and steps are well lit.
Beyond the bench - pub garden furniture ideas
And then there is furniture. The basic wooden pub bench is a reliable stalwart of the pub garden, being stable and weatherproof, but today’s outdoor furniture is smarter and more comfortable, as well as durable and tough. Trent Furniture’s Plaza chairs and tables are made from synthetic rattan (the tables have a hardened glass top) and are stackable.
A contemporary café-style garden will be improved with a chair such as Trent Furniture’s Monaco wood-effect stacking chair. The British public have become less tolerant of discomfort: they want to be just as comfortable in a pub as they are at home, so they will want solid, sturdy, comfortable chairs, with cushions or seat pads, or outdoor sofas with low tables. Parasols and umbrellas will provide shelter from sun and rain, as well as adding colour to an outdoor area.
Let us play - the benefits of a quality children's play area
There was a time when a children’s play area in a pub would consist of an old plastic slide plonked in an area of bark chips or on the grass. Now it’s not unusual for pubs to spend tens of thousands of pounds on a bespoke themed children’s play area: pubs on the coast often come equipped with a wooden “ship” for children to play in and on. Specialist companies will design and install a play area, though the outlay can be considerable and it can take a long time to recoup the investment. But it’s worthwhile creating an area that engages children beyond just sliding and swinging: a hut, say, or a jungle gym. Outdoor table-tennis tables or table football will also keep kids amused. Giant “connect 4” games, giant chess and croquet are likewise fun and engaging, and might even get the adults playing. Bear in mind that minor accidents happen occasionally, so keep a fully equipped first aid kit on the premises, and ensure that at least one member of staff has first aid training.
Urban gardens
Gardens are also found in unlikely locations; one such is the 10th floor Bourne & Hollingsworth Garden Room (pictured below), a cocktail bar and restaurant in central London where the rooms are festooned with greenery, and herbs growing in the cocktail bar can be plucked and added to drinks.
Finally, a pub garden or terrace doesn’t have to be just for the warmer months. Outdoor areas are often used throughout the year, with heaters and blankets offering protection from the cold. Investing time and money in your pub garden could yield not just a warm weather bonus, but year-round dividends.
Trent Furniture can provide your pub garden with top quality furniture for a superb price. View our range of outdoor pub furniture for pub gardens and contact us today.